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Building on a Dream

From the moment it was awarded, the FIFA World Cup Qatar 2022™ was always going to be about more than four weeks of spectacular football when the world came to Qatar.

Having delivered amazing, Qatar now turns to delivering enduring – ensuring the first FIFA World Cup in the Middle East and the Arab world has a social and human legacy that benefits the nation and the region that hosted it, and the world beyond.

Qatar Foundation (QF) aims to contribute to a community legacy, a national legacy, and a global legacy of the FIFA World Cup Qatar 2022™ – helping to leverage the success of the tournament to positively impact the lives of Qatar’s next generation; further showcase Qatar to the world, break down preconceptions, and build understanding; and support those in need around the planet – in education, in health, and in sustainability.

And the way QF will contribute is through its legacy strategy, the key themes of which are:

  • Education and health – with a focus on accessibility.

  • Culture, heritage, and the Arabic language – with a focus on volunteerism.

  • Sustainability and innovation – with a focus on STEM and invention learning, and regenerative education.

Committed to Accessibility

Whether it was through training accessibility volunteers, designing sensory rooms and havens for fan zones and stadiums, or creating an accessibility guide with every visiting fan in mind, QF was at the heart of making this the most accessible FIFA World Cup™ ever.

These efforts will continue beyond the tournament, with the Education City Stadium’s sensory room retained for the future, and the creation of the Accessibility Hub – taking the Qatar for All accessibility guide developed by QF and making it a living resource for those wanting to find accessible events and places within and beyond Education City.

Meanwhile, the preparations from the World Cup will help to make Education City more accessible for the future, while accessibility learnings from the tournament will be collated and published to support future tournaments, and QF’s Ability Friendly program will be scaled up.

And alongside Generation Amazing, QF will harness the momentum of the Football for Schools app to make learning fun through football for thousands of children and young people across the region and around the world.

"The FIFA World Cup Qatar 2022 may be the end of a long national journey, but in what concerns inclusion, it is the beginning of a new era for Qatar."

Professor Josélia NevesAssociate Dean for Social Engagement and Access, Hamad Bin Khalifa University

A Culture of Volunteerism

Supported by QF, the Supreme Committee for Delivery & Legacy (SC) created an unparalleled volunteer program for the FIFA World Cup Qatar 2022™ – the largest sustained recruitment and mobilization of volunteers in Qatar’s history, every one of them being crucial to the tournament’s success.

With other national stakeholders and the Ministry of Social Affairs, QF and the SC aim to capitalize on this to create a strategy – set to be implemented in 2023 - that leads to a permanent volunteerism platform and culture in Qatar.

And following its showcasing of first-person perspectives on Qatari football, community, culture, and life in the year of the FIFA World Cup Qatar 2022™, QF’s GOALS program will move to its next phase: the GOALS Curriculum, to be launched in 2023.

Delivered through QF’s sports programs, Generation Amazing’s football for development modules, and Qatar Foundation International’s participation platform in overseas schools, GOALS will empower the youth of Qatar to find their voice – and tell their story.

"Volunteering helps to create a sense of community within society, because it is a practice by us, for us."

Faisal Al MohanadiProcurement and Compliance Manager, QF, and a FIFA World Cup Qatar 2022 volunteer

Innovation in Education

As a pioneer in progressive education, QF utilized the FIFA World Cup Qatar 2022™ to explore and identify ways of leveraging invention education – an approach that teaches the unique ways in which inventors solve problems, and engages and energizes students while also better equipping them for the jobs of the future.

D’reesha of Invention – an element of QF’s D’reesha Performing Arts Festival – demonstrated how STEM can be blended with arts in an Arabic context. The content it produced, and the mindset it encouraged, will continue beyond 2022 through platforms and spaces within Education City that highlight, promote, and encourage the development of Arabic content that focuses on STEM, innovation, and invention learning.

The modules QF created for the SC’s Tamreen platform will continue to teach students core skills in the fields of sustainability and accessibility, contributing to the tournament’s social legacy, while QF aims to use the FIFA World Cup Qatar 2022™ as a catalyst for new programs within its community that focus on recycling and reducing plastic waste.

"QF believes that learning does not just take place within the walls of the classroom, and that innovative and diverse forms of education empower children and young people to embrace knowledge."

AlJazi Al HenzabCommunity Program Manager, QF

Sports, Knowledge, Opportunity

At the center of QF’s legacy strategy is a true driver of positive social change – broadening opportunities for, and the participation of, women and girls in sports.

As it enters its post-World Cup life, the Education City Stadium will become a hub for women’s sporting involvement, and for programs and facilities geared toward providing pathways for women and girls at all levels of sports – from grassroots to school to professional to elite.

Within the stadium, health and wellbeing will be intertwined with knowledge, inclusivity, and innovation, as it houses learning opportunities that nourish the minds, bodies, and hearts of students and the wider community. The Education City Stadium was not only built for a World Cup – it was built for lasting social impact.

And in education, in innovation, in sustainability, in culture, and in social development, it is lasting social impact that QF is determined to create through its contribution to a legacy that is worthy of the greatest FIFA World Cup™ in history – benefiting the generation of today, and those of tomorrow.

Thank you for reading Qatar Foundation’s World Cup Story.

To find out more about QF, visit www.qf.org.qa and follow us on Instagram, Facebook, Twitter and LinkedIn.

"Change isn’t a switch that can be flipped; it’s a gradual process. Qatari girls who play football are proof of the change that is coming."

Deema Al-HammadiFootballer and Texas A&M University at Qatar student

2 QF schools are to be based within the Education City Stadium precinct